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Who What Put on’s Clever Buying Assistant Helped Me Create 4 Stylish Winter Outfits


What if I instructed you that even I, a style editor, generally want a little bit styling help? It could come as a shock, however similar to anybody else, I can often really feel trapped in a method rut, unsure about what to put on for a particular occasion or find out how to incorporate a brand new piece into my wardrobe. Previously, after I encountered these moments of style frustration, I might flip to Pinterest for inspiration or attain out to a good friend for recommendation. Nevertheless, this previous October, all the pieces modified for me when Who What Put on launched its progressive Clever Buying Assistant, AKA ISA (pronounced ee-suh).

ISA is extra than simply an interactive chatbot; it has grow to be my private stylist, product sourcer, and digital finest good friend. It affords me limitless refined style and wonder product suggestions and inventive outfit concepts. How does ISA obtain this spectacular feat? It harnesses the ability of generative synthetic intelligence, meticulously educated on Who What Put on’s unequalled editorial experience, making certain that the buying ideas it generates are related and thoughtfully curated.

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